Marketing

Accessibility and Ease of Use with Oxygen 4.3’s Site Navigation Element

This guide explains accessibility and ease of use with Oxygen 4.3’s site navigation element, covering accessibility focused design and ease of use, and practical next steps for clearer marketing performance.

By Philip Smith 06 December 2022 2 minute read

Key takeaways

Understand why accessibility and ease of use with Oxygen 4.3’s site navigation element matters for clearer marketing performance, and where it can affect real business results.
Review accessibility focused design and ease of use so decisions are based on evidence, not assumptions.
Use the guidance as a practical checklist to improve campaign performance, conversion quality, and return on spend without wasting time on low-impact changes.

With the release of Oxygen 4.3, a new menu element called Site Navigation was introduced to help business owners become more accessible to their audience and streamline their website’s navigation. This element was built from the ground up to be fully compliant with accessibility standards, including semantic markup, aria attributes, and functionality for keyboard and screen reader users. Additionally, this element was designed to be easy-to-use with only the essential styling options included. Let’s take a look at what makes this element so special.

Accessibility Focused Design

The Site Navigation element was created with accessibility in mind first and foremost. It is especially important for businesses to provide an accessible experience for their audience as it can reflect positively on customer relationships and brand reputation while also complying with legal requirements in some cases. The developers behind Oxygen 4.3 have made sure that all of the necessary semantic markup, aria attributes, and functionality are included in this element so that it works perfectly for keyboard and screen reader users.

Ease of Use

Another major focus for this element is ease of use a feature that many business owners can appreciate when trying to quickly get their website up and running. As such, only the most necessary styling options were included so that you don’t have to change the same properties multiple times or spend hours learning how to customise your menus. The developers behind Oxygen 4.3 are actively collecting user feedback on this element in order to make improvements as they move through beta versions into future releases of Oxygen 4.3+.

Oxygen 4.3 has made another incredible leap forward by introducing its Site Navigation menu element which focuses on both accessibility standards compliance as well as ease of use for business owners looking to quickly set up navigable websites without having to learn complex coding languages or handle tedious customisation processes multiple times over. We expect lots of user feedback on this new feature over time, so stay tuned!

Written by

Philip Smith

Co-Owner and Marketing Director

I am an experienced data analyst and marketer. I have a passion for understanding consumer behaviour and using this knowledge to help businesses grow. I thrive in high-volume data environments and enjoy getting stuck into huge amounts of information to find the insights that can make a real difference to a business.

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